“luxury”

In 2015, Inhale Health revolutionized what a vaporizer could be. They realized that inhalation wasn’t only effective for nicotine delivery, and could also be used as an incredibly efficient delivery method for substances like vitamins, melatonin and even caffeine.

With organic bases and nicotine-free products, Inhale Health set out to create the the world's first health-promoting vaporizer. On top of the difficulties that come with any brand launch, they were faced with an interesting challenge: in a saturated market of addictive vaporizers, how can they stand out as a unique product unlike anything else in it’s category?

CEO Daniel Wolf has always been drawn to luxury branding, and wanted to create a photo campaign that felt reminiscent of the classic smoking ads of the 1920’s- but with a sharper, more polished and modern feel. So we rented out an impressive villa and captured a suite of images that were featured across many print and digital campaigns. Most notably, the images were printed floor-to-ceiling on the walls of the company’s Beverly Hills showroom on iconic Beverly Drive in Beverly Hills.

photographed by:

AJ Bleyer